A woman's strength is more than just physical prowess or outer beauty. It is the inner strength that shapes the life of every girl who makes her way through life step by step, often facing challenges that many do not even dream of. Every story is different, but what they have in common are women who don't give up, overcome obstacles and find a way to succeed.

The Dajana Rodriguez brand is here to celebrate women of all ages, races and professions. The goal is to inspire and highlight the stories of women who aren't often talked about, but should be. Our products do not reflect material wealth, but inner values, courage and authenticity.

By wearing our handbags, a woman becomes a part of a community where it does not matter how much her handbag costs, but what her human and moral values are. We focus on creating a space for women who are passionate, authentic, inspiring and tolerant.

A woman's strength does not lie in her appearance, but in how she faces life, what decisions she makes, and how she takes care of herself and her loved ones. It's time we started celebrating female power in all its forms and supporting women to be themselves. Let's focus on inner richness and celebrate what makes women special!

Dajana Varga Rodriguez

Dajana Varga Rodriguez is the designer and heart of the Dajana Rodriguez brand, which focuses on celebrating and supporting women. She started her business while studying at university. Today, he successfully runs a family business with 70 employees. Dajana is a strong, authentic and unique personality. Every day, she inspires the women around her with her energy, passionate attitude and determination to create fashion that makes women happier. Dajana wants fashion to be not only about beauty, but also about inner values.

Erika Mokrý  

Erika Mokrý is an inspiring influencer and fighter, whose life story has become a strong source of motivation for many. After a difficult experience with breast cancer, Erika learned to appreciate life and live every day to the fullest. During her treatment, Erika started blogging about the life of an oncology patient and shares her perspective on this disease through social networks. Her message is clear: cancer is not the end of life. Even an oncological patient can go to work, laugh and live life to the fullest - if not better. She founded the Civic Association Tak Mocha Anak, whose goal is to help and improve the quality of life of oncology patients.

Lívia Mackaničová

 
We know Lilka Mackanič as an inspiring influencer who has gone through a fascinating path of self-acceptance and self-expression. Her motto "Style is not about what size you wear" has become a symbol for many women who strive to celebrate their bodies and diversity. Collaboration with Dajana Rodriguez, who dedicated her a handbag with this saying, has a deep personal meaning for Lilka. Since her first outfit post in 2020, which attracted attention despite many skeptical opinions, Lilka has become a voice for the plus size community in Slovakia.

Iveta Hrabovská

Iveta Hrabovská is an entrepreneur with an exceptional sense of innovation, who was behind the birth of premium Gentlejam jams – an original combination of delicious fruit and high-quality alcohol. Her products literally discovered a hole in the market and immediately won the hearts of not only ordinary customers, but also experts in gastronomy. As a member of a community of strong women, Iveta proves that with passion and creativity, something extraordinary can be achieved that inspires others.

Iveta Kindlmanová

Iveta Kindlmanová is an example of unbreakable will and determination. After a tragic accident in 2022, when she was hit by a formula driver and her leg was in danger of being amputated, her life changed radically. She underwent two difficult operations and faced physical and psychological consequences, but despite everything, she did not lose hope. Iveta found strength in herself that not only kept her on her feet, but also moved her career in new directions. Today, with new opportunities and extraordinary courage, she inspires others that even the most difficult moments can bring unexpected strength and new beginnings.

We are excited to have these amazing women as part of a community of Strong Women who support and inspire each other.